Personalised Hangers for Business: Morvelo

When a sporting apparel retailer needed custom wood hangers for their retail displays, they came to us with a firm idea of what they needed. Here’s what happened when we worked with leading cycle brand, Morvelo.

Our client

Leading the way in cycling apparel, Morvelo are more than just a clothing brand. Run by designers, the business combines the power of an international company with the creativity of a cottage industry, bringing new collections, technology and styles to the cycling world. Trading since 2009, this small team are making a big mark in the cycling apparel industry.

Our customer’s goal

The customer wanted to improve the look of their retail spaces, and to increase brand recognition with personalised wooden coat hangers. They decided to buy bespoke hangers from us, as we have a strong reputation, both in the UK and internationally, for providing outstanding products at affordable prices. They needed a solution that would allow optimal flexibility, with the ability to display their whole range of cycling apparel in store.

Our approach

The high-quality nature of this brand needed to be reflected in their customized hanger with logo printing, so every stage had to be absolutely perfect. We used our skills and experience to choose:

  • Hanger material: We opted for personalised wooden coat hangers, as they are more durable and high quality.
  • Hanger colour: With a white logo to work with, a black wooden hanger was the ideal choice.
  • Hanger style: To give our client the most flexibility, we chose to split their order between jacket hangers and trouser hangers with a metal bar.
  • Logo printing: Our client supplied the high-resolution logo, and we applied it with our colourfast PAD printing process.
  • Delivery: Shipping these wooden coat hangers safely and on time ensured we met our clients need perfectly.

Our team meticulously checked every unit throughout the process to ensure a high-quality finish. We completed the order in plenty of time for our client’s deadline, and shipped them off to their new home at Morvelo.

The end results

We were delighted with the finished result. By using a black wooden hanger, the printed logo really stands out and draws the eye. Our client was very pleased too, and was impressed by the speed and accuracy of our service. We look forward to working with Morvelo again in the future, when they next need custom wood hangers.

If you’re looking to buy bespoke hangers for your retail displays, talk to us about your ideas. We can supply any style of customized hanger with logo printed in one colour or more. Choose from plastic or wooden hangers, in a range of colours and styles, or opt to have your logo etched into the wood of the hanger for a truly high class look. Contact Valentino’s Displays today for your free quote.