12 Tier Card & Gift Wrap Display

When a retailer needed a unique card display rack which would not only display their products beautifully, but provide valuable storage too, we knew we could help. With a range of amazing greeting card stands already in our range, and the capacity to create bespoke display stands for our clients, we knew we could do a great job for them.

Our client

This retailer is a high street store who sells, amongst other things, greetings cards, gift wrap and other similar consumables. They heard about Valentino’s Displays and the customised orders we can handle and knew we were the right choice for their unique card display ideas.

Our customer’s goal

Because this client was struggling for space in their store, they wanted a greeting card display stand that served multiple purposes and solved some of their storage problems in the process. They had some card display ideas to share with our team, and asked us to create this customised card display rack for their shop.

Our approach

With extensive experience of manufacturing greeting card stands of all shapes and sizes, we knew we could do a great job on this project. However, there were some elements for us to think about, to ensure we got it just right for their needs:
  • Material: This greeting card display stand needed to be both robust and good looking so that it remained an attractive piece of furniture in the shop. We went for a wood finish, giving it strength, stability, longevity and aesthetic attractiveness.
  • Design: The customer wanted card display units, storage drawers and for the side panels to be available as a merchandising space. We installed two sliding drawers at the bottom, 12 tiers of card display stands and aluminium slat inserts on each end to give a versatile merch space.
  • Speed: As with all our projects, we had to work to the customer’s deadline. With these types of bespoke display stands, we have to manage our time exceptionally well in order to ensure a smooth process and efficient delivery of the finished item.

We enjoy working on custom card display stands such as these, and were pleased to get to work creating this ingenious piece of furniture to our customer’s specifications.

The end results

We think this is one of the most useful and attractive card display units we’ve produced to date. Our customer was delighted, and is enjoying many years of service from this robust, beautiful investment for their business.

If you’re looking to buy card stands or would like to design your own unique card display stands, we can help. Take a look at our range of card display units for inspiration, or talk to our experienced team for advice on meeting your needs. Whatever you want, we’re here to help.